Digital Marketing

Plan, launch, and manage digital marketing campaigns across Google, Meta, and LinkedIn . Conduct keyword research, Keyword expansion, and optimization for Google Ads campaigns. Build and manage relevant audiences, custom audiences, lookalike audiences, and targeting segments across LinkedIn and Meta. Develop and implement retargeting strategies to improve conversions and re-engage potential customers. Monitor campaign performance and continuously optimize campaigns based on CPC, CTR, CPM, CPL, …